Zalora – ZSG – PR Intern

Company
Zalora
zalora.com
Designation
ZSG - PR Intern
Date Listed
02 Jul 2015
Job Type
Entry Level / Junior Executive
Intern/TS
Job Period
Immediate Start, For At Least 3 Months
Profession
Marketing / Public Relations
Industry
Retail / eCommerce
Location Name
Dhouby Ghaut / Bras Basah
Allowance / Remuneration
$600 - 800 monthly
Company Profile

The ZALORA Story 

ZALORA Group is Asia’s leading group of online fashion destinations. Founded in 2012, the company has a presence in Singapore, Indonesia, Malaysia & Brunei, the Philippines, Thailand, Vietnam and Hong Kong where it operates as ZALORA and in Australia and New Zealand where it operates as THE ICONIC. Employing more than 2,000 people in 9 countries, ZALORA Group’s localised sites offer an extensive collection of top international and local brands and products across apparel, shoes, accessories, and beauty categories for men and women. 

ZALORA Group has been redefining online fashion throughout Asia by providing the very best in high-street style and trends, innovative technology and customer service. 

In 2015, ZALORA became part of The Global Fashion Group (GFG), the world’s leading fashion group for emerging markets. GFG operates across 5 regions covering 27 countries through ZALORA, Dafiti, Lamoda, Namshi and Jabong, catering to the fashion needs of 2.5 billion people. 

THE ZALORA VALUES

Passionate

We are passionate about fashion, and about our customers. We are consistently motivated by our desire to bring high-street fashion to all corners of Asia, and we work tirelessly to provide the best experience for our customers. 

Innovative

As the leaders in fashion e-commerce in this region, we believe that continuously enhancing and redefining our product offering is key to moving ZALORA forward. We are continuously seeking new and innovative ways to do things, and believe in bringing new ideas to the table. 

Responsive and Adaptive

We are responsive and adaptive to the market we are in and changes going on around us in both fashion and technology.  We adapt our offering to best fulfil the needs of each country, taking into account culture, socio-economic status and the overall climate in each country ZALORA operates in.

Job Description

Responsibilities:

  • Creation of monthly report on media coverage for management and buying teams

  • Media monitoring 
  • Conduct research to support Marketing team
  • Involved in press release and pitch-writing
  • Build and maintain media lists 
  • Plan PR initiatives for story creation as part of PR strategy formulation

  • Plan blog posts, blogger engagement initiatives

  • Involved in press release & pitch-writing

  • Style and coordinate photoshoots

  • Work closely with PR team to communicate on ZALORA & Rocket Internet., as well as across marketing to syndicate PR messaging. 

Requirements:

-          Undergraduates pursuing majors in Marketing/Communications majors or related.

-          Good command of English.

-          Basic knowledge of Excel, word and image-editing software.

-          Have a flair for creative writing.

-          Meticulous, hardworking, outgoing, and possess a positive (work) attitude.
This position is already closed and no longer available.  You may like to view the other latest internships here.

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