StreetDeal – Online Marketing Executive

Company
StreetDeal
asiadealgroup.com
Designation
Online Marketing Executive
Job Type
Entry Level / Junior Executive
Job Period
Feb - Aug 2013
Profession
Marketing / Public Relations
Industry
Retail / eCommerce
Location Name
Singapore
Allowance / Remuneration
$750 monthly
Job Description
>>>>>>>>Application process:
Send your resume and your cover letter to stephanie@asiadealgroup.com

>>>>>>>>Company:

Asia Deal Group is a leading Asian e-commerce group backed by successful French entrepreneurs. Following its launch in October 2010 in Singapore, Asia Deal Group has seen a rapid growth and is now rolling out its international expansion in South East Asia. Main websites are: streetdeal.sg, streetdeal.my, streetdeal.co.th.

>>>>>>>>Internal relationship:

Regional marketing team
Regional information technology team
Regional web design team
Regional management team
Marketing departments in all countries

>>>>>>>>External relationship:
Relevant Communication/Advertising agencies
Relevant organizations, online Marketing industry bodies

>>>>>>>>Staff:
50 staff accross Singapore, Malaysia, Thailand

>>>>>>>>New Markets in 2013
Philippines
Vietnam
Indonesia
Australia

>>>>>>>>Internship:
Minimum 6 month full-time internship duration
1st Online Marketing and account management experience
Fluent English
Excellent inter-personal skills
Highly energetic and self-motivated
Results driven
Excellent team player, proactive and dynamic

We are expecting for highly motivated students that will be able to be involved in Marketing Strategic matters, to provide with recommendation, to run actions and to report on performance.

>>>>>>>>Missions:

Asia Deal leverages its Marketing strategy on 3 main lines : Customer Acquisition, Customer Relationship Management and e-commerce Platforms Performance (websites, mobile app…). This Internship mission will focus on CRM and website animation. Nevertheless, depending on new projects and intern’s efficiency and motivation, it might expand to any other Marketing channel or project : mobile marketing, CRM etc…

>>>>>>>>CRM:

Objective:
Increase our members’ conversion into customers and increase their purchasing frequency.
Key task:
Benchmark competition and e-commerce industry as for CRM strategy
Analyse our members’ purchase patterns
Define CRM strategy and action plan
Launch/manage campaigns
Monitor performance

Deliverables:
CRM action and contact plan
Campaigns supports (emailing templates)
Performance reporting

>>>>>>>>Website Animation:

So as to provide attractive deals to customers and to increase website conversion rate, Asia Deal regularly run marketing campaigns based on deals animation: Christmas, Mother’s day, Home Inspiration etc…

Objective:
Define Marketing website animation strategy and launch campaigns
Key tasks:
Define and coordinate website Marketing animation planning according to countries needs
Define each campaign content : message and action plan
Coordinate campaign launch with Country Managers and Web Design team
Monitor performance
Deliverables:
Website Animation planning
Campaigns supports (Web Design)
Performance reports
This position is already closed and no longer available.  You may like to view the other latest internships here.

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