Publicist PR – Business Development Intern

Company
Publicist PR
publicistpr.com
Designation
Business Development Intern
Job Type
Entry Level / Junior Executive
Job Period
Feb - May 2013
Profession
Marketing / Public Relations
Industry
Retail / eCommerce
Location Name
Singapore Tanjong Pagar
Allowance / Remuneration
$800 monthly
Job Description
INTERNSHIP

The intern must be able to work effectively with a variety of account service staff within a specific set of accounts. S/he must have good organizational skills and the ability to adapt to new conditions, assignments and deadlines. S/he must have solid knowledge of MS Office Suite and superior verbal and written communication skills. The Intern is generally someone who has recently graduated with a Bachelor’s degree and is looking for entry-level experience in Public Relations. S/he must demonstrate the ability to become a strong writer. Familiarity with the Public Relations discipline through past coursework or other internships is desirable.

RESPONSIBILITIES:

The Intern is responsible for assisting with implementing and monitoring projects within a specific set of accounts under the direction of the supervisor. S/he works closely with and supports the needs of the account teams. Responsibilities include, but are not limited to:

- Basic understanding of principles of PR

- Basic understanding of clients’ business

- Participation in brainstorms when invited by the supervisor

- Read and identify media clips from clipping services and on-line resources

- Assist with monitoring client competition coverage

- Pitch the media under the direction of the supervisor

- Assist with preparation of press kits for distribution

- Update media lists

- Assist with compilation of media coverage reports

- Draft pitch letters and/or email pitch memos to vendors with the approval of the supervisor

- Conduct and compile research

- Basic understanding of key client information, including general business strategy, industry issues, products and services, key customers and competitors in the marketplace

- Basic understanding of research and media list building tools (Factiva, Edge, etc.)

AS OUR INTERNSHIP PROGRAM

- The internship duration is 3 months with the possibility of extending an additional 3 months (6 months total)

- In general, one intern supports each practice area (consumer, technology, corporate & public affairs, etc.)

- Most of our interns are post-graduate and work a full-time schedule (Mon-Fri, 9:00-6:30)

- You'll gain experience and/or training in the following:

- Media list development

- PR writing: press releases, media alerts, fact sheets

- Building media relationships, pitching, monitoring coverage

- Presentation skills

- Portfolio development

ABOUT PUBLICIST PR

Publicist PR is a leading PR and Branding consultancy based in Singapore. We pride ourselves on offering a personal alternative to larger public relations agencies. You won’t find fancy PR lingo around here. We’re straight shooters, who dazzle by delivering results. Our comprehensive public relations and brand centric approach puts you in the spotlight by leveraging on media relations, brand strategy, event marketing, community outreach, social media, visual design, web development and event photography.

To apply, submit your CV to Cecilia@Publicistpr.com or log onto www.publici
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