Publicist PR Consultancy is a home grown public relations, marketing and social media consultancy. We specialize in luxury lifestyle, fashion, travel, hospitality, F&B and medical wellness. As a boutique agency, we pride ourselves on offering a personal alternative to larger public relations agencies. You won’t find fancy PR lingo around here. We’re straight shooters, who dazzle by delivering results. Our bespoke public relations and brand centric approach puts you in the spotlight by leveraging on media relations, brand strategy, media training, media junkets, celebrity profiling, celebrity endorsement, event planning, event photography, community outreach, social media and visual design.
We believe in developing strong relationships with our clients and focus on delivering bespoke campaigns based on individual client objectives.
JOB DESCRIPTION – BUSINESS DEVELOPMENT EXECUTIVE
Role Overview
The Business Development Executive (BDE) is responsible for generating leads and supporting new business revenue to Publicist PR. The BDE will have his/her own prospect portfolio focused on specific business sectors. He/she will be responsible for developing a sales contact plan, building strategic proposals, responding to procurement led RFIs and pitching to small and medium sized clients.
Key Personal Responsibilities
Business Development
Work with and expand current prospect database within specified business sectors to generate effective leads & exceed sales targets for the business
Develop a sales contact plan direct marketing, and attending industry events to build relationships with key prospects
Respond to incoming Requests for Information (RFIs), Requests for Proposals (RFPs) in a professional and creative manner
Understand a prospect’s business needs and work with colleagues to develop a tailored digital marketing proposal
Work closely with colleagues in Publicist PR to identify common new business prospects
Knowledge Sharing, learning & development
Enhance own development by taking responsibility for staying informed and up to date with industry knowledge
Work closely with the Publicist team to develop new business proposals
Identify areas where there is potential for learning and building knowledge with others
Set objectives and build a personal development plan
Key Relationships
Other Business Development Managers & Business Development Executives
Marketing Executive who supports all proposal writing
Group Marketing team
Client Development team
Network team
Professional Requirements
Ability to interact with and influence multiple sales channels
Ability to manage and track lead generation and a sales pipeline through CRM system
Personal Requirements
Tenacious & creative sales approach
Driven and motivated by results
Passionate about performance marketing
Strong presenter and negotiator
Excellent written skills
Organised with good attention to detail
A self-starter who can spot new opportunities
Able to work as part of small and diverse team
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