Marketlight Pte Ltd – Advertising Copywriter (Intern)

Advertising Copywriter (Intern)

Entry Level / Junior Executive

Others / General Work

Singapore

Words make up a huge portion of our lives. The people who are good with words are not only able to convey their messages better, but are able to package messages in whatever type of setting that they want to. This is especially crucial in the world of advertising. In order to incite the right perceptions of a product or company in a consumer, the meaning of every single word counts. If you’re an under graduate or postgraduate and have a way with words, you're exactly who we are looking for.
We are looking for a copywriter who has a flair in writing, or who simply wants to pursue a career in that. You will be writing sales copies for the education industry.
Responsibilities:
Interpreting client’s creative briefs; developing creative ideas and concepts presenting ideas to colleagues and clients; familiarising themselves with their clients' products and services, the target audience and their competitors' activities; writing clear, persuasive, original copy; updating digital media; proofreading copy to check spelling and grammar; amending, revising or redeveloping adverts or campaigns in response to feedback from the creative director, account team or clients; overseeing campaigns through the production stage to completion; working on several campaigns at once, sometimes under pressure and often to tight deadlines; liaising with production companies, photographers, typographers, designers, developers and printers; keeping up to date with popular culture and trends; monitoring the effectiveness of advertising campaigns.
Responsibilities:
Interpreting client’s creative briefs; developing creative ideas and concepts presenting ideas to colleagues and clients; familiarising themselves with their clients' products and services, the target audience and their competitors' activities; writing clear, persuasive, original copy; updating digital media; proofreading copy to check spelling and grammar; amending, revising or redeveloping adverts or campaigns in response to feedback from the creative director, account team or clients; overseeing campaigns through the production stage to completion; working on several campaigns at once, sometimes under pressure and often to tight deadlines; liaising with production companies, photographers, typographers, designers, developers and printers; keeping up to date with popular culture and trends; monitoring the effectiveness of advertising campaigns.