Kamelean has developed a strong expertise in online customer acquisition and plans to leverage on acquired skills and existing resources to expand its business in the French market.
The candidate will have in main objective to launch and monitor digital marketing campaigns to achieve company's business targets.
Primary tasks will be:
- Identify the most effective mix of affiliate partners to achieve conversion and CPA targets. Create, execute, analyze and optimize marketing campaigns with them.
- Initiate effective bidding strategies and ads group management to reach acquisitions volume target and efficiency metrics, such as Cost Per Acquisition or Cost Per Lead.
- Actively analyze keywords, banners, ads copies, landing pages, and target audience setting to increase CTR and sales conversion.
- Understand and leverage data in Google Analytics to gain insights of campaign performance.
- Work closely with internal Graphic Designer to create ads banners that are appealing to local consumers.
- Manage daily relationships with external media partners. - Deliver daily and weekly reports and ad hoc results.
- Provide consistent and effective support to Regional Manager on conducting business analysis and forecasting business opportunities.
Main requirements are:
- Fluency in English.
- Proficiency in Excel (pivot tables, vlookup, macro; etc).
- Experience in ecommerce business is a plus.
- Major in Marketing, Strategy or Entrepreneurship would be an advantage.
Profil:
We are looking for candidate who demonstrates skills in leadership by envisioning, thinking/problem solving, initiative & follow-through, communication and priority setting.
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K Digital Pte Ltd - Designation:
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