Inconvenient Questions – Digital Marketing Intern

Led by former TV current affairs anchor and NMP, Viswa Sadasivan, IQ is a site for Singaporeans and PRs to raise burning issues and ask inconvenient questions. If you are someone who can't see the logic of a policy/programme, sees a recurring problem not addressed, or who's frustrated with pat answers repeated – you have an inconvenient question. It could be about public policy, politics, societal issues, arts and culture, education or the environment. Our aim is not only to serve as a platform for the airing of these questions, but for some of them to gain traction (through robust discussion and a dynamic up voting process by netizens). Every two weeks, the IQ team will pick a key topic for a video-recorded interview/panel debate with a key person accountable for the issue, be it a minister, CEO of a Statutory Board, or head of an NGO or company. Viswa Sadasivan will host this debate.

IQ hopes to be a credible interlocutor – trusted enough by the people, the government and key stakeholders – to promote an air of robust engagement that's not excessively adversarial. We aspire to be a site where questions are asked honestly and are answered by those accountable, directly. This is not easy to achieve, but we want to believe it can be achieved, in time and with patience and determination.

Responsibilities

Work with the team to create and execute a marketing plan for IQ

Extend Social Media outreach and keep social media platforms continually updated; identify opportunities for Social Media contributions;

Help research and create quality content for marketing campaigns

Help research, analyse and execute on SEO and SEM strategies

Experiment with alternate advertising platforms

Co-ordinate offline marketing activities with the team

Monitor analytics and marketing tools and create and update Excel models to track progress

Requirements

Smart, independent, reasonably tech savvy individuals with strong written communication and analytical skills

Experience and an understanding of digital media best practices and tools is a plus

Some graphic design experience is a plus (Basic Photoshop usage)