GRAPE MEDIA® INC. is a digital advertising, marketing communication and events company. Establish since 2007 is registered and Headquartered in Singapore.
For many years, the promotional function in most companies was dominated by mass media advertising - mainly print, TV and radio. It is necessary to utilize wide range of marketing tools. There is need for synergy among these various tools by acquiring Public Relations, Sales Promotion, Direct Marketing, Corporate Identity, Product Packaging, Internet, Point-of-Purchase/Display, Prints etc.
In order to get to the ground with consumers directly, we strongly believe in events marketing. Be it B2C Road Show, Product Launch, Guerilla Marketing, Shopping Centre Promotions. Or B2B Exhibition, Close Door Top Management Seminars etc. It helps avoid any duplication of efforts if any of these tools are handled differently.
“Educate and Deliver Positive Awareness!” our philosophy drives the company’s growth and achieving significant milestones and reputation in the industry!
Job scope :
- Managing above-the-line and below-the-line advertising campaign
- Managing online (search engine, social media) and offline (design, branding) campaign
- Schedule project implementation, Work with a wide range of media and use graphic design software.
- Work on and marketing strategies and sponsorship drive for the projects
- Support the development, planning and execution of Digital Marketing and Branding Strategy
- Help create buzz using viral content creation to aid customer acquisition
- Active stimulation of creative ideas and contents through diverse research of relevant broadcast.
- Being informed of the latest market trend and integrating existing market ideas into content planning
- Creative thinking and develop new design concepts, graphics and layouts
- Prepare rough drafts and present your ideas and amend final designs to supervisor’s comments and gain full approval
- Increase social media / webportal user traffic on different social media platform to increase our group and product’s awareness
- Strategize and plan for a series of engaging “buzz-feed” that will imbed into readers’ memories. This feeds will possess interesting title with meaningful information and keyword.
- Prepare media release, media kit, campaign and project reports.
- Managing bloggers and creating high exposure social media platforms for clients
Job requirements :
We are looking for an independent individual with a drive to make things work and possess good attitude, especially individual with the following qualities :
- Having knowledge in Google (SEO & SEM), web design & development, social media marketing (Facebook, LinkedIn, Twitter, Instagram), and has a voracious appetite in reading and researching for latest market trends will be ideal
- Previous experience with Google Analytics, bid management tools, facebook and PPC, SEO initiatives and ampaigns
- Demonstrable graphic design skills with a strong portfolio, proven graphic designing experience for both web and print media
- Strong understanding on social media and building of online community.
- Write and comment on various social media platform, create articles and content
- Liaising with top bloggers, actor and actress, partcipate in U Tubers commercials
- Analyse what's viral and how they work. Help manage and actively engage online community through Creative, Entertaining yet knowledgeable content.
- Possession of creative flair, versatility, conceptual/visual ability and originality
- Ability to interact, communicate and present ideas
- Assist in our current campaign and PR efforts
- Up to date with industry leading software and technologies (In Design, Illustrator, Dreamweaver, Photoshop, Hootsuite etc)
- Good time, costs and deadlines management and able to multi-task and thrive in fast-pace environment
- Start initiatives and campaigns on your own! We welcome fresh ideas!
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Grape Media Inc. - Designation:
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Creative / Media