Barre 2 Barre is a fitness studio founded by Karen Lim and Mylène Mackay in Hong Kong in 2012 that teaches the BarreAmped® method. The method is a combination of strength-training, dance, orthopedic back exercises, and Hatha yoga all rolled into an intense, hour-long mind-body workout. The exercise works out your entire body, starting from a warm up, followed by arm work, then thigh work, seat work, lower and upper abs (core work), back extension, and relaxation (including stretches).
Barre 2 Barre Singapore will be the first studio expansion outside of Hong Kong, teaching the same BarreAmped® method, licensed from the US. Founders Karen & Mylène will be working directly with Jessica to open the Singapore studio to ensure same level of quality and ambiance as the Hong Kong studio.
The social media job entails taking photography of anything related to the barre fitness exercise, the barre studio and the surrounding environment, and health & lifestyle related pictures – and create a theme for Instagram, Facebook, and other social media outlets.
The marketing job includes using the social media aspect to promote for the opening of the Barre 2 Barre Singapore studio. Currently, we have a limited budget for marketing, but we are open to holding pop-up events around Singapore, and will require the marketing intern to help secure locations with different organizers around Singapore. As the marketing budget grows, the marketing intern will be able to organize events of our own and work with PR to increase customer base and create better brand awareness.
The intern will be working directly with Barre 2 Barre co-founder Mylene to help with the social media and marketing project. The intern will also have the autonomy and ability to provide his or her own ideas to promote the marketing and social media aspect for Barre 2 Barre.
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