Terrapinn Pte Ltd – Marketing Assistant

Marketing Assistant

Sep - Nov 2012

Retail / eCommerce

$800 monthly

Terrapinn is a business media company. Our products include conferences, trade exhibitions, conferences, training solutions and electronic and print publications.

At Terrapinn we are creative, passionate, and we make a difference to our customers and staff.

Join one of the world’s leading and most respected B2B media companies.

Terrapinn's business strategy is based around the creation and development of niche media brands. These brands are leveraged globally into conferences, trade shows, training and publishing products.

Terrapinn operates throughout the world from a network of offices in Sydney, Singapore, Johannesburg, New York, London and Dubai.

We pride ourselves on a strong culture based on Customer service, Integrity, Creativity, Quality, Fun and Growth.

----------------------------------------------------------

The candidate is required to do the following:

1. Community Building and PR activities

a. To build up an online community for World Vaccine Congress and other fringe events (stem Cells, Asia Antibody) via the following social media channels

i. Linked in

ii. Twitter

iii. Weibo (if possible)

iv. Blog

2. Media outreach programme

a. To build up a solid contact network of media and press partners for the events.

i. Event partners to collaborate on blogs or articles

ii. Event partners to contribute white papers

iii. Random work such as event listings etc or writing press releases to increase search for event

3. SEO Optimisation

a. To set up campaigns via google and linked in to help up SEO optimization of event

b. Periodically tweak and monitor web visits to event websites to make sure SEO is optimized

4. Copywriting and content generation

a. To demonstrate adequate writing skills and research skills to find right topic for each conference and generate ebooks for inbound generation campaign

b. To do blogging for the event

5. Associations outreach programme

a. To build up a solid contact network of association partners for the events.

i. Association partners to co-promote event to their members

ii. Association partners to be possibly involved in the programme

The candidate should be able to write well and do research independently. He/She should also be resourceful to require minimal supervision. Trainings/briefings will be given to ensure candidate will have the knowledge of each event to be able to execute the above tasks competently.

Interested applicants, please send your resumes to Michelle See at michelle.see@terrapinn.com.

(We regret that only shortlisted students will be notified)