MumRadar – Social and Digital Media Intern

SOCIAL AND DIGITAL MEDIA INTERN - JOB DESCRIPTION

The Social and Digital Media Intern will play an active role in the development of MumRadar’s app community. The intern will maintain MumRadar’s presence on various social media platforms and help create and publish content that is relevant to our customer base. He/she will regularly analyze and report on the activity on social media networks as well as the MumRadar website.

The intern will learn how to reach communities through the internet and gain experience in social media platforms and the tools used to assess their performance.

This role also includes conducting online research and entering relevant data on a web platform.

Mainly working remotely with bi-weekly meetings with co-founders and other business meetings as required.

RESPONSIBILITIES

Social Media

·       Updates Facebook and Twitter account.

·       Responds to posts or comments to bring value to user’s interactions with MumRadar.

·       Posts updates, news and announcements in a timely manner using appropriate content.

·       Performs research to find articles, stories, resources, or other content that is relevant to our customer base and posts it to our Facebook and Twitter page in a manner that invites conversation and interaction.

·       Updates Facebook and Twitter accounts with current and relevant photos, video, or other content from MumRadar activities and events.

·       Grows MumRadar online social networks by increasing fan-base and interactions.

·       Completes other social media projects as assigned.

Digital Media

·       Takes pictures and videos of events to be developed into content for the MumRadar website, Facebook and Twitter pages.

·       Uploads MumRadar photos and videos to the appropriate server or DropBox account.

·       Organizes and archives digital images and videos.

·       Completes other digital media projects as assigned.

·       Regularly observes the online activity of model organizations researches and reports on “social media best practices”.

·       Completes other research projects as assigned. Analytics and Reporting

·       Uses Google Analytics to assess trends and activity on the MumRadar website.

·       Uses Facebook Insights to assess trends and activity on the MumRadar Facebook page.

·       Uses Twitter Analytics to assess trends and activity on the MumRadar Twitter page.

·       Reviews data on the performance of social media platforms and adjusts plans or strategies to optimize reach.

REQUIREMENTS

·       Creative self-starter who is comfortable with both taking initiative and working in collaboration.

·       Detail oriented with strong written and verbal communication skills.

·       Experience with Microsoft applications, basic photo-editing software, and internet browsers. Experience with Photoshop and InDesign a plus.

·       Familiarity and facility with mainstream social media platforms, including but not limited to Facebook, Twitter.

·       Available to work minimum 30 hours per week.

ELIGIBILITY

We require that you use your own computer to complete internship projects and tasks. In addition to the monthly wage of SGD500, we will cover any work-related expenses.

Candidates should maintain a positive attitude under pressure, exhibit a strong work ethic, and enjoy working with a wide range of personalities. Most importantly, the candidate should be flexible and willing to take on multiple tasks in a start-up environment. This internship will benefit someone who is interested in marketing, community relations, and audience development.

REMUNERATION

SGD500 per month plus any work related travel expenses